SMBs and Brand Culture

SMBs and Brand Culture

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Small and medium businesses don’t need multi-comma budgets to create an appealing brand culture, or to improve customer acquisition through […]

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Network NZ Business Awards

Inaugural Awards for NZ Business Network

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Network NZ have announced their first annual New Zealand Business Awards, with nominations open from 30th June 2017. Network NZ […]

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Is FinTech finally moving into the mainstream

Is Fintech Finally Moving into the Mainstream?

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There is a common conception that FinTech remains the preserve of the early adopter. It is certainly fair to arrive […]

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Closing the sale

Closing the sale: a realistic perspective

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There is not a salesperson in existence who hasn’t repeatedly heard of the need to ‘close the sale’. Every new […]

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StartUp Watch Cohelix

StartUp Watch: Cohelix

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Founders: Nicole McCallum, Dan Tong and Alex Komarovsky HQ: Wellington Tell us about your business. Business owners in industries with high staff […]

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Social medium vs social tedium: why people don't care about your brand on social media

Social medium vs social tedium: why people don’t care about your brand on social media

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If you talk brand strategy for long enough, the old adage ‘fish where the fish are’ is likely to rear […]

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Quick fix: Focus on strengths for results

Quick fix: Focus on strengths for results

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Managers can have a tendency to focus on identifying and improving the weaknesses of their people. Very often, you will […]

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You can Grow - NZ Post

“You can Grow” showcases need to future proof business for new economy

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Kiwi businesses are gearing up to take advantage of the growing online economy, but may not be aware of the […]

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Is it ever OK to quit?

Is it ever OK to quit?

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Entrepreneurs love American football player and coach Vince Lombardi’s famous quote, “Winners never quit, and quitters never win”. But as […]

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4 keys to converting digitally savvy buyers

4 keys to converting digitally savvy buyers

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The way that consumers interact with companies and their brands is rapidly evolving. No longer is it enough for a […]

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