NZ Entrepreneur Magazine
NEW ZEALAND'S ONLINE MAGAZINE FOR ENTREPRENEURS, STARTUPS AND SME BUSINESS BUILDERS
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nzentrepreneurmag

NEW ZEALAND'S ONLINE MAGAZINE FOR ENTREPRENEURS, STARTUPS AND SME BUSINESS BUILDERS

That first sales hire fails more often than founde That first sales hire fails more often than founders admit ๐Ÿ“‰ Strong candidate, great interview, everyone's excited, and a few months later it's a painful exit.
The fix? Sales strategy, a documented process, a CRM you own, and a realistic sales cycle, all in place BEFORE they start. 
๐Ÿ‘‰ Full breakdown, link in bio. 
#SalesTips #FounderLedSales #SME #BusinessGrowth
What happens when the "Kiwi can-do" spirit meets g What happens when the "Kiwi can-do" spirit meets genuine uncertainty?

Economic shifts and changing consumer behaviors can make growth feel fragile. Many founders respond by pulling back, reducing visibility, or waiting for the "right moment" to act. Yet, uncertainty is often an invitation to grow differently.

Full story ๐Ÿ‘‰ Link in BIO

 #BusinessGrowth #NZEntrepreneur #EmpowerMeCollective #StartupNZ
Supporter Profile: NZ Innovation & Export Podcast Supporter Profile: NZ Innovation & Export Podcast 

Read the full story ๐Ÿ‘‰๏ธ Link in BIO

#nzentrepreneur #entrepreneurship #bizwire #duoplus
๐Ÿ“ฃ UPCOMING WEBINAR Protecting Your Most Valuable ๐Ÿ“ฃ UPCOMING WEBINAR 
Protecting Your Most Valuable Asset: IP Risk in the Age of AI

Does Your AI Content Belong to You? 

If your startup uses AI to create content, product ideas or business documents, do you know who owns what your team produces?
In most cases, work generated solely by AI cannot be protected, because copyright requires a human author. That means the blog post, image or code your team relied on AI to create may not belong to anyone, leaving it open for competitors to copy.

Join LegalVisionโ€™s free webinar for practical guidance and live Q&A.

๐Ÿ“… 11 August | 1pm NZST

๐Ÿ”— Register free ๐Ÿ‘‰๐Ÿผ Link in BIO

#NZEntrepreneur #StartupNZ #BusinessGrowth #SMEs
What if unrecyclable plastic waste could panel you What if unrecyclable plastic waste could panel your next home, floor or become the furniture it? ๐ŸŒ On Auckland's North Shore, deep tech startup @nilo NILO has cracked it, turning discarded plastic into high-performance industrial adhesives for wood panels. No formaldehyde, no volatile foreign oil. Even IKEA bought in. 

๐Ÿ‘‰ Full story at the link in bio

 #Cleantech #NZTech #Sustainability #PlasticWaste
One year of StartUp+ ๐ŸŽ‰ Kiwibank's milestone-based One year of StartUp+ ๐ŸŽ‰ Kiwibank's milestone-based loan is rewriting the rules for Kiwi founders - up to $150K unsecured, and now a total threshold of $450K. No more "come back when you have 3 years of financials."

๐Ÿ‘‰ Read our interview with Kiwibank's Joanna Greaves at the link in bio. 

#StartUpPlus #Kiwibank #NZStartups #Founders
๐Ÿ’ฌ "Your software can be replaced in one weekend by ๐Ÿ’ฌ "Your software can be replaced in one weekend by someone who likes what you did."

 ๐Ÿ˜ณ Ex-Marine turned tech founder Devin Deen on why #AI is commoditising code  and why leadership, community and brand are the only moats left. 

Read the full story using our Linktree in bio.

 #Bizwire #Entrepreneurship #NzEntrepreneur #nzentrepreneur #SaaS #SaaSStartup
Fuelling Local Entrepreneurship Across Aotearoa: M Fuelling Local Entrepreneurship Across Aotearoa: Mid-Year Report Out Now! ๐Ÿ”ฅ 

Weโ€™re stoked to share an update on the Startup NZ Initiative, an impact model led by the EmpowerMe Collective and NZ Entrepreneur.

By connecting local business sponsors with aspiring founders, we are removing financial barriers and making startup education accessible to everyone. From youth programs to regional business growth, the momentum is real.

The numbers so far:
โœ… 300+ programme registrations.
โœ… 171 fully sponsored scholarships delivered nationwide.
โœ… Real community impact, offering the scholarships to aspiring entrepreneurs through community leaders, creative hubs, schools and more.

A massive thank you to our sponsors for backing the next wave of Kiwi ingenuity. You are helping founders turn lived experience into businesses that lift entire regions.

Check out the full report below for the stats, stories, and milestones!

Want to sponsor a scholarship or scale your own venture? Letโ€™s connect!

#StartupNZ #StartStrong #GrowTogether #NZEntrepreneur #EmpowerMeCollective
๐Ÿ“ฃ WEBINAR REMINDER Social Media Compliance: Safeg ๐Ÿ“ฃ WEBINAR REMINDER 
Social Media Compliance: Safeguard Your Brand and Avoid Common Pitfalls 

Could one social media post put your startup at risk? For many founders, social media is one of the fastest ways to build awareness, reach customers and grow a brand. But when you are moving quickly, it is easy to post, share, or approve content without checking the risks involved.

Join LegalVisionโ€™s free webinar for practical guidance and live Q&A.

๐Ÿ“… 9 July | 11am NZST
๐Ÿ”— Register free ๐Ÿ‘‰๐Ÿผ Link in BIO

#NZEntrepreneur #StartupNZ #BusinessGrowth #SMEs
A big thanks to our latest #StartupNZ supporters D A big thanks to our latest #StartupNZ supporters Duoplus ๐Ÿ”ฅ for backing the next wave of entrepreneurs in the Waikato! Check them out at https://www.duoplus.nz/

#StartStrong #GrowTogether #Entrepreneurship #StartupNZ
One of my favourite pieces of feedback from a Star One of my favourite pieces of feedback from a Startup NZ participant recently was:

"...establish that my passion and vision have full matching capacity and my 'why' just gets bigger and BIGGER."

There is something incredibly powerful about that. Entrepreneurship isn't always about finding the answer. Sometimes it's about discovering that your vision is bigger than you realised, your capacity is greater than you thought, and your reason for doing the work continues to grow. When your "why" gets bigger, so does what's possible. ๐ŸŒฑ

#StartStrong  #growtogether #StartupNZ
๐Ÿ“ฃ UPCOMING WEBINAR Social Media Compliance: Safeg ๐Ÿ“ฃ UPCOMING WEBINAR 
Social Media Compliance: Safeguard Your Brand and Avoid Common Pitfalls 

Could one social media post put your startup at risk? For many founders, social media is one of the fastest ways to build awareness, reach customers and grow a brand. But when you are moving quickly, it is easy to post, share, or approve content without checking the risks involved.

Join LegalVisionโ€™s free webinar for practical guidance and live Q&A.

๐Ÿ“… 9 July | 11am NZST
๐Ÿ”— Register free ๐Ÿ‘‰๐Ÿผ Link in BIO

#NZEntrepreneur #StartupNZ #BusinessGrowth #SMEs
๐ŸŽค In this interview, we sit down with Lucas Grossi ๐ŸŽค In this interview, we sit down with Lucas Grossi, the founder of the @nztechexpo, to discuss the newest event on New Zealandโ€™s tech calendar. 

๐Ÿ“… Happening on Friday, September 18 at Shed 10 in Auckland, the NZ Tech Expo is designed for connection and commerce, bringing together founders, buyers, and tech leaders under one roof. 

๐Ÿ‘‰ watch the video and read more about this event using our Linktree in bio. #Entrepreneurship #Bizwire #NzEntrepreneur
What if that idea you've been thinking about is wo What if that idea you've been thinking about is worth exploring?

Maybe you've spotted a problem that needs solving.

Maybe you have a skill, passion, or perspective you want to share with the world.

Maybe you keep feeling drawn to entrepreneurship but aren't quite sure where to start.

That's exactly why Startup NZ scholarships exist. ๐Ÿ”ฅ

The Startup NZ Entrepreneurs Programme takes participants from idea to launch, covering both the business foundations and entrepreneurial mindset needed to turn ideas into action.

You don't need to have it all figured out.

You simply need the willingness to explore what's possible.

We're also inviting community leaders to connect. If you see potential in your community, a desire, an inner fire you want to support, you can bring a group together. And through the programme creating shared learning, support, and momentum along the way.

Because great ideas exist everywhere.

Sometimes all they need is an opportunity to grow. 

Apply for a scholarship and let's see where it takes you!

#StartupNZ #Scholarships #Entrepreneurship #StartStrong #GrowTogether #EmpowerMeCollective
๐Ÿ“ฃ WEBINAR REMINDER AI at Work: The Legal Risks Th ๐Ÿ“ฃ WEBINAR REMINDER 
AI at Work: The Legal Risks That Could Cost Your Business 

Are you using AI to save time in your startup without checking what it could expose? 
For many founders, AI is already helping draft emails, contracts, policies and marketing content. It can speed up work, but it can also create risks that are easy to miss when you are moving quickly.

Join LegalVisionโ€™s free webinar for practical guidance and live Q&A.

๐Ÿ“… 16 June | 11am NZST
๐Ÿ”— Register free ๐Ÿ‘‰๐Ÿผ Link in Bio

#NZEntrepreneur #StartupNZ #BusinessGrowth #SMEs
What do a tradie, a tech company, and an economic What do a tradie, a tech company, and an economic development agency have in common?

They're all helping create opportunities for the next generation of entrepreneurs.

Our Startup NZ sponsors come from all backgrounds. Some are solo operators. Others are international organisations.

What unites them is a belief that stronger entrepreneurs help create stronger communities.

Their support proves that impact can come from anywhere and anyone.

That's why we're proud to celebrate them through NZ Entrepreneur, sharing their stories and shining a light on businesses that lead by example.

Because when people see impact in action, they're often inspired to create some of their own. 

#StartupNZ #NZEntrepreneur #CommunityImpact #EmpowerMeCollective
๐Ÿ‘‰ Growing up in Wellington, Chris Crutchley and Ni ๐Ÿ‘‰ Growing up in Wellington, Chris Crutchley and Nick Bartlett were sporting rivals long before they became global business partners. Today, the duo are the masterminds behind @wayfindr.io, a trailblazing fourth-party logistics (4PL) company that has quietly disrupted traditional international supply chain models from its base in Hong Kong.

๐Ÿ‘ It is a classic story of Kiwi ingenuity, relentless grit, and a refusal to take no for an answer. Spending Saturdays playing rugby and cricket against each other in their youth, neither predicted they would eventually stand on the doorstep of global commerce, redefining how products move across the world.

Find this story and more via our Linktree in bio. 

 #Entrepreneurship #Bizwire #NzEntrepreneur #StartupNZ
Creativity Grounded Through Entrepreneurship Stud Creativity Grounded Through Entrepreneurship

Students at Broadwood Area School, recipients of Startup NZ Entrepreneurs Programme scholarships, have been putting their learning into practice by creating their own personalised oil essences using specialist equipment.

It's a wonderful example of entrepreneurship in action.

Not as theory.
Not as a future possibility.

But as experimentation, creation, learning, and discovery.

When young people can test ideas, create products, and learn from the process, they build confidence, curiosity, and the belief that they can create something of value.

Applied learning is one of the most powerful forms of learning. 

It's an honour to help make opportunities like this possible, thanks to our mighty Sponsors. Entrepreneurship is at the heart of a vibrant community, activating our creativity, inventivity and 'can do' attitude. 

#StartupNZ #AppliedLearning #Scholarships #LearningByDoing
๐Ÿ“ฃ UPCOMING WEBINAR AI at Work: The Legal Risks Th ๐Ÿ“ฃ UPCOMING WEBINAR 
AI at Work: The Legal Risks That Could Cost Your Business 

Are you using AI to save time in your startup without checking what it could expose? 
For many founders, AI is already helping draft emails, contracts, policies and marketing content. It can speed up work, but it can also create risks that are easy to miss when you are moving quickly.

Join LegalVisionโ€™s free webinar for practical guidance and live Q&A.

๐Ÿ“… 16 June | 11am NZST
๐Ÿ”— Register free ๐Ÿ‘‰๐Ÿผ Link in Bio

#NZEntrepreneur #StartupNZ #BusinessGrowth #SMEs
๐Ÿคณ Traditional dating platforms have mastered the a ๐Ÿคณ Traditional dating platforms have mastered the art of the algorithm to pair potential partners but they have largely struggled to address the lack of accountability that exists once users move from the screen to the real world. 

๐Ÿ‘‰๏ธ Andrew Steele, a Palmerston North-based entrepreneur is determined to change that dynamic with @guardianflame.nz, a dedicated personal safety layer designed to provide transparency in an often opaque industry. 

Find this story and more via our Linktree in bio.

#NZEntrepreneur #Entrepreneurship #Bizwire
Innovation Starts Earlier Than We Think Some youn Innovation Starts Earlier Than We Think

Some young people are already learning how to think critically, analyse real business challenges, and present bold ideas with confidence.

Thatโ€™s exactly what NZSSCC is helping create.

As New Zealandโ€™s leading secondary school case competition, NZSSCC gives students the opportunity to work through real-world business cases, think creatively, and pitch sustainable solutions to a panel of industry judges, all while building confidence, professionalism, communication, and problem-solving skills.

What makes it even more powerful is that the programme is student-led.
Built by past participants, for future participants. ๐Ÿ’›

Not every participant will choose entrepreneurship, and thatโ€™s not the point.

The competition is helping students build a mindset and skillset that will support them wherever their future takes them. And for those who do become interested in entrepreneurship later on, Startup NZ is proud to help provide pathways and support through scholarships and mentoring.

Weโ€™re also proud to be one of the judges supporting the event alongside other industry leaders who believe in backing emerging talent early.

Because when young people are given opportunities to challenge themselves and engage with real-world problems, the impact extends far beyond the competition itself. โœจ

#StartupNZ #NZSSCC #YouthLeadership #FutureSkills #Innovation
Impact strengthens growth. Growth strengthens impa Impact strengthens growth.
Growth strengthens impact.

Thatโ€™s the kind of momentum Startup NZ Sponsors are helping create. โœจ

By showcasing their business through NZ Entrepreneur, sponsors are increasing visibility, building trust, and positioning themselves as leaders in conversations that matter.

But the impact goes further.

Their support also helps fund Startup NZ scholarships โ€” giving emerging entrepreneurs access to the guidance, frameworks, and opportunities needed to grow meaningful ideas into real impact. ๐Ÿ’›

It becomes a positive upward spiral:

Businesses grow stronger visibility and connection.
Founders gain access and opportunity.
Communities benefit from stronger leadership, innovation, and ideas.

A true triple win. 

Weโ€™re looking for more sponsors who want to grow their business while helping shape the next wave of entrepreneurs.

#StartupNZ #NZEntrepreneur #GrowTogether #StartupNZSponsor
๐Ÿ‘‰๏ธ Supporter Profile: RecruitNet Read the full s ๐Ÿ‘‰๏ธ Supporter Profile: RecruitNet 

Read the full story: link in BIO

#nzentrepreneur #entrepreneurship #bizwire #recruitnet
A big thanks to our latest #StartupNZ supporters R A big thanks to our latest #StartupNZ supporters RecruitNet๐Ÿ”ฅ for backing the next wave of entrepreneurs in the Waikato! Check them out at www.recruitnet.co.nz

#StartStrong #GrowTogether #Entrepreneurship #StartupNZ #RecruitNet
โ€œPassion, Experiment and Freedom to apply strategy โ€œPassion, Experiment and Freedom to apply strategy. It gives me wings without drinking Redbull.โ€

That was one Startup NZ applicantโ€™s response when asked why entrepreneurship matters to her โ€” and it captures something so many founders feel but rarely say out loud.

Entrepreneurship is not just about building a business.

Itโ€™s about creating freedom to think differently.
Freedom to test ideas.
Freedom to back yourself.
And freedom to build something that creates opportunities for others too.

This applicant already has the vision, the lived experience, and the community connections. What she needs now are the frameworks, mentorship, and support to transform a meaningful programme into a scalable, high-impact initiative.

Thatโ€™s the real power of scholarships.

They donโ€™t simply fund education โ€” they bridge vision and action. They help passionate people move from โ€œI have an ideaโ€ to โ€œI know how to make this work.โ€

And when one founder rises, communities rise with them. ๐Ÿ’›

๐ŸŒฟ Startup NZ scholarships are designed to amplify impact, strengthen leadership, and help purpose-driven entrepreneurs build with confidence.

Register now for the first FREE three lessons - link in BIO.

#StartStrong #StartupNZ #NZEntrepreneur #EmpowerMeCollective
A big thanks to our latest #StartupNZ supporters T A big thanks to our latest #StartupNZ supporters Town Hall for backing the next wave of entrepreneurs in Aotearoa! Check them out at www.townhall.nz 

#StartStrong #GrowTogether #Entrepreneurship #StartupNZ #TownHall
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Fractional Sales Part 3 โ€“ Setting up for your first sales hire

Fractional Sales Part 3 – Setting up for your first sales hire

Read More

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That first sales hire fails more often than founde That first sales hire fails more often than founders admit ๐Ÿ“‰ Strong candidate, great interview, everyone's excited, and a few months later it's a painful exit.
The fix? Sales strategy, a documented process, a CRM you own, and a realistic sales cycle, all in place BEFORE they start. 
๐Ÿ‘‰ Full breakdown, link in bio. 
#SalesTips #FounderLedSales #SME #BusinessGrowth
What happens when the "Kiwi can-do" spirit meets g What happens when the "Kiwi can-do" spirit meets genuine uncertainty?

Economic shifts and changing consumer behaviors can make growth feel fragile. Many founders respond by pulling back, reducing visibility, or waiting for the "right moment" to act. Yet, uncertainty is often an invitation to grow differently.

Full story ๐Ÿ‘‰ Link in BIO

 #BusinessGrowth #NZEntrepreneur #EmpowerMeCollective #StartupNZ
Supporter Profile: NZ Innovation & Export Podcast Supporter Profile: NZ Innovation & Export Podcast 

Read the full story ๐Ÿ‘‰๏ธ Link in BIO

#nzentrepreneur #entrepreneurship #bizwire #duoplus
๐Ÿ“ฃ UPCOMING WEBINAR Protecting Your Most Valuable ๐Ÿ“ฃ UPCOMING WEBINAR 
Protecting Your Most Valuable Asset: IP Risk in the Age of AI

Does Your AI Content Belong to You? 

If your startup uses AI to create content, product ideas or business documents, do you know who owns what your team produces?
In most cases, work generated solely by AI cannot be protected, because copyright requires a human author. That means the blog post, image or code your team relied on AI to create may not belong to anyone, leaving it open for competitors to copy.

Join LegalVisionโ€™s free webinar for practical guidance and live Q&A.

๐Ÿ“… 11 August | 1pm NZST

๐Ÿ”— Register free ๐Ÿ‘‰๐Ÿผ Link in BIO

#NZEntrepreneur #StartupNZ #BusinessGrowth #SMEs
What if unrecyclable plastic waste could panel you What if unrecyclable plastic waste could panel your next home, floor or become the furniture it? ๐ŸŒ On Auckland's North Shore, deep tech startup @nilo NILO has cracked it, turning discarded plastic into high-performance industrial adhesives for wood panels. No formaldehyde, no volatile foreign oil. Even IKEA bought in. 

๐Ÿ‘‰ Full story at the link in bio

 #Cleantech #NZTech #Sustainability #PlasticWaste
One year of StartUp+ ๐ŸŽ‰ Kiwibank's milestone-based One year of StartUp+ ๐ŸŽ‰ Kiwibank's milestone-based loan is rewriting the rules for Kiwi founders - up to $150K unsecured, and now a total threshold of $450K. No more "come back when you have 3 years of financials."

๐Ÿ‘‰ Read our interview with Kiwibank's Joanna Greaves at the link in bio. 

#StartUpPlus #Kiwibank #NZStartups #Founders
๐Ÿ’ฌ "Your software can be replaced in one weekend by ๐Ÿ’ฌ "Your software can be replaced in one weekend by someone who likes what you did."

 ๐Ÿ˜ณ Ex-Marine turned tech founder Devin Deen on why #AI is commoditising code  and why leadership, community and brand are the only moats left. 

Read the full story using our Linktree in bio.

 #Bizwire #Entrepreneurship #NzEntrepreneur #nzentrepreneur #SaaS #SaaSStartup
Fuelling Local Entrepreneurship Across Aotearoa: M Fuelling Local Entrepreneurship Across Aotearoa: Mid-Year Report Out Now! ๐Ÿ”ฅ 

Weโ€™re stoked to share an update on the Startup NZ Initiative, an impact model led by the EmpowerMe Collective and NZ Entrepreneur.

By connecting local business sponsors with aspiring founders, we are removing financial barriers and making startup education accessible to everyone. From youth programs to regional business growth, the momentum is real.

The numbers so far:
โœ… 300+ programme registrations.
โœ… 171 fully sponsored scholarships delivered nationwide.
โœ… Real community impact, offering the scholarships to aspiring entrepreneurs through community leaders, creative hubs, schools and more.

A massive thank you to our sponsors for backing the next wave of Kiwi ingenuity. You are helping founders turn lived experience into businesses that lift entire regions.

Check out the full report below for the stats, stories, and milestones!

Want to sponsor a scholarship or scale your own venture? Letโ€™s connect!

#StartupNZ #StartStrong #GrowTogether #NZEntrepreneur #EmpowerMeCollective
๐Ÿ“ฃ WEBINAR REMINDER Social Media Compliance: Safeg ๐Ÿ“ฃ WEBINAR REMINDER 
Social Media Compliance: Safeguard Your Brand and Avoid Common Pitfalls 

Could one social media post put your startup at risk? For many founders, social media is one of the fastest ways to build awareness, reach customers and grow a brand. But when you are moving quickly, it is easy to post, share, or approve content without checking the risks involved.

Join LegalVisionโ€™s free webinar for practical guidance and live Q&A.

๐Ÿ“… 9 July | 11am NZST
๐Ÿ”— Register free ๐Ÿ‘‰๐Ÿผ Link in BIO

#NZEntrepreneur #StartupNZ #BusinessGrowth #SMEs
A big thanks to our latest #StartupNZ supporters D A big thanks to our latest #StartupNZ supporters Duoplus ๐Ÿ”ฅ for backing the next wave of entrepreneurs in the Waikato! Check them out at https://www.duoplus.nz/

#StartStrong #GrowTogether #Entrepreneurship #StartupNZ
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