How to make more sales using iPhone videos
You probably already know the value of social video when it comes to highlighting a product or service, building trust or driving engagement, but how …
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April 20, 2018 How to make more sales using iPhone videos
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April 17, 2018 StartUp Watch: Hnry
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April 6, 2018 What do you mean, No? How to deal with buyer objections
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March 27, 2018 Cyber Security Survey reveals growing threat to NZ SMBs
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March 26, 2018 ‘Waves of AI disruption’ predicted for key NZ business sectors
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Latest insights and inspirationArticles
StartUp Watch: Hnry
Founder/s: James Fuller, Claire Fuller, Richard Freestone HQ: Wellington, NZ What problems do you solve and what products or services do you sell? Hnry is …
What do you mean, No? How to deal with buyer objections
Being able to sell is an essential skill for all entrepreneurs and one of the most common problems I hear from entrepreneurs, is how to …
StartUp Watch: Gaspy
Founders: Larry Green, Tim Turner, Ben Smith, Mike Newton HQ: Tauranga, NZ Tell us about your business. We are committed to helping Kiwis find the cheapest fuel prices …
How much will I take, to get what I want?
“How much will I take, to get what I want?” Anyone who has ventured into the world of entrepreneurship will eventually ask themselves this question. Over …
Five social media best practices for your business
I once heard Social Media Marketing described as the Wild West… a new frontier with endless possibilities, while simultaneously no one really knows what they’re …
The case for conscious business
Steve Bambury offers a precis from John Mackey and Raj Sisodia’s seminal book “Conscious Capitalism“. Business leaders and marketers would have to have their head …
Does NZ need a Government Institute for Small Business?
Does NZ need a Government Institute for Small Business? Not a question that occupies my mind, until I started to review the evidence of need. …
Marketing with social media influencers – the law you need to know
Observant followers of the Kardashian sisters may have noticed a recent addition to their promotional social media posts. #ad is now a permanent fixture on …
News, announcements and media releasesBiz Wire
Startup Genome releases Global Startup Ecosystem Report 2018
Released at the Global Entrepreneurship Congress (GEC) in Istanbul, the Global Startup Ecosystem Report 2018 features strategic startup, investment and policy insights from over 10,000 …
Cyber Security Survey reveals growing threat to NZ SMBs
New cyber security survey finds almost one in four New Zealand SMBs experienced a cyber threat in 2017 and the average cost of cybercrime exceeded …
‘Waves of AI disruption’ predicted for key NZ business sectors
AI disruption will have an extreme impact on New Zealand’s agriculture and health sectors in the next decade. That’s according to a white paper launched …
Better together concept inspires winning business ideas at Innes48
A solution to the issues New Zealand dairy owners are facing took out the Most Viable Business Award at the Soda Inc. Innes48 Start-up Competition …
New AUT entrepreneur education programme launches
This month the Practical Innovation and Entrepreneurship Paper – an online course for Kiwis striving for success built around “The Periodic Table of Innovation” – …
Research confirms sustainability drives business growth
New research commissioned by insurer NZI, shows those who run a sustainable business (taking into account environmental, social and economic factors) are twice as likely …
NZ consumer spend on video games headed towards half a billion dollars
New Zealanders continue to embrace video and computer games, as evidenced by new sales figures released today by the Interactive Games & Entertainment Association (IGEA). …
World water crisis an opportunity say Kiwi water tech innovators
New Zealand water purification business, Safe H2O, is using World Water Day on 22 March to drum up support for the development of New Zealand designed …
NZ tech sector needs focus on gender diversity
A new report by MYOB says New Zealand’s tech sector lacks gender diversity and will need to do more to build a more inclusive industry. …
Featured and FavesSpotlight
Free Ebook: The Rules of Attraction – An SME Introduction to Content Marketing
In today’s digital age, content is everything. That means if it’s not your content that your customers are consuming, it’s your competitors. To help NZ …
Podcast: Do you have what it takes to be your own boss?
Want to be your own boss or thinking about starting a business? There’s never been a better (or more necessary) time to take action! This …
Your entrepreneur vision is your biggest asset
As an entrepreneur, it is your ability to enrol great people in the pursuit of a common cause or goal, that will enable you to …