#nzentrepreneur
Startup Watch: Pet Life
Founders: Amy Scott-Thomas and Julian Thomas HQ: Kaikoura Tell us about your business. We are a free pet magazine distributed […]
Without a content marketing strategy, you’re just gambling
Like advertising, the commercial imperative for content marketing is to grow sales. But content marketing is not advertising; the strategies […]
Quick Fix: silence is golden
Salespeople can have a tendency to over communicate. They fill the conversation gaps with excess drivel. Saying too much can […]
The Hidden Pains of Your Exit Strategy
With 83% of baby boomer businesses not having an exit strategy there is big problem coming our way. If this […]
How to build a SaaS B2B Sales Process
(1) Measure everything (2) Improve based on data (3) Rinse and repeat When building a scalable direct sales model for […]
Startup Watch: Wisp
Founder: Gemma Thompson HQ: Wanaka Tell us about your business. Wisp is a wish list making website. Its main objective […]
6 Tips to Protect your Intellectual Property
How do you stop people from stealing your game changing ideas and intellectual property? Lynell Tuffery Huria from AJ Park […]
Quick fix: don’t bag the competition
When in pursuit of a new client, don’t bag the competition. Remember that you have competitors; your prospect has alternatives. […]
How to get profile for a new service or product when nobody’s ever heard of it
How do you raise awareness and create a market for an entirely new, unique product or service that nobody has […]
Seven modern day ways to leave a lasting impression
Dale Carnegie wrote a fantastic book back in 1936 that really spelled out How to Win Friends and Influence People, […]