4 keys to converting digitally savvy buyers

4 keys to converting digitally savvy buyers

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The way that consumers interact with companies and their brands is rapidly evolving. No longer is it enough for a […]

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Mariya – Tap Creative

StartUp Watch: Tap Creative

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Founder: Mariya Kupriyenko HQ: Auckland Tell us about your business. Tap is a new startup making it easy for SMEs to find […]

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4 mistakes that young entrepreneurs make

4 mistakes that young entrepreneurs make

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Jumping aboard the entrepreneurship rocket early on is invaluable. You get to make the mistakes, learn important life lessons and […]

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The Anatomy Of A Great Ecommerce Startup

The Anatomy Of A Great Ecommerce Startup

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Despite what you might be hearing, the most important thing about starting a digital business is not a creating the […]

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The Trouble with Selling Ice to Eskimos

The Trouble with ‘Selling Ice to Eskimos’

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You’re a good salesperson, perhaps even a great one. As the saying goes – “You’re so good at sales that […]

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Gavin Male Broadband Compare

StartUp Watch: Broadband Compare

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Founder: Gavin Male HQ: Auckland Tell us about your business. Broadband Compare is New Zealand’s most comprehensive broadband comparison website. We list […]

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Tradify case study

Tradify nails the paperwork problem for tradies

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Sometimes a product solution and a customer come together as though they were made for each other, and that is […]

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5 questions every entrepreneur should ask when people offer advice

5 questions every entrepreneur should ask when people offer advice

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When you know nothing, even fools can sound like geniuses. This is a vital lesson that all entrepreneurs need to […]

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Why sales training fails

Why sales training fails

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Sales training often fails, because it isn’t training that is needed in the first instance. Like water flowing downhill, and […]

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Amy Scott-Thomas and Julian Thomas

Startup Watch: Pet Life

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Founders: Amy Scott-Thomas and Julian Thomas HQ: Kaikoura Tell us about your business. We are a free pet magazine distributed […]

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