Latest posts
Selecting and protecting your brand name
Choosing a brand name that becomes a distinctive trademark can be a challenging, time-consuming, and expensive exercise. This article provides […]
The Icehouse’s Flux Accelerator Picks 6 Start-Ups for 2017 Cohort
First intake in new accelerator programme attracts $500k seed funding Six early stage technology companies have been selected for Flux […]
Hyper Drive zooms ahead with growth in mobile shopping
Online retailer ‘Hyper Group’ has reported a surge in new business as it benefits from consumers shopping for an ever […]
Tough Choices: Who Gets Paid When You’re Hemorrhaging Cash?
When things are going well, your cash grows, payments to creditors don’t miss a beat, plus they are thrilled to […]
5 Tips for the Reluctant Salesperson
Maybe you’re new at sales, you topped the training class – but just cannot make the sales stick. Or you […]
Startup watch: RAWE. Organic Smoothie Bar
Founders: Maggie & Lee Gray HQ: Auckland Tell us about your business. I own and operate a mobile organic smoothie […]
6 Steps to a Good Content Marketing Story
According to the Content Marketing Institute’s 2016 Benchmarks, Budgets, and Trends – North America, more than half of B2B marketers […]
Quick Fix: Keeping the door open when ‘your competitor is cheaper’
You will have been in the situation where a prospective client says that your offer is not competitive, or that […]
Southeast Asian entrepreneurs to gain insights into New Zealand food and beverage
Top Southeast Asian food and beverage business leaders and entrepreneurs will speak at this month’s New Zealand Food Summit as […]
The Herb Farm secures distribution in Singapore through leading retailer Watsons
Singapore’s leading beauty and health retailer, Watsons, will launch 100% natural New Zealand skincare brand, The Herb Farm, into the […]