Sales and Marketing
SEO tips you can actually understand and use yourself
You probably know that SEO stands for “search engine optimisation” and is the process of driving traffic to your website […]
Encourage customer complaints and grow your business
So your customers aren’t happy? That’s great – if they tell you. Recently I went out for a drink in […]
Better business forecasting – Part Two
In Part 1 of this two-part series on forecasting, we discussed why it’s important for any size or type of […]
Better business forecasting – Part One
You might see forecasting as a waste of time, or something you do when you have absolutely nothing else on […]
Do right and do better in business
Business can be very rewarding and is usually setup to create a profit and return for its shareholders, however something […]
Trade Mark Check tool a “world-first” for IPONZ
A world-first new tool is now available that you can use to identify in one click if a trade mark […]
10 ways to tell if your price is too low
Pricing strategy, part of your sales and marketing strategy, is key to growing your sales. Sell too high, and you […]
Get a better brand story before fishing for glory
If you watched Shark Tank in early August last year, you’d have seen two entrepreneurs hoping the ground would open […]
Online lead generation webinar: Friday 5 July
The Online Business Accelerator team are running a free live webinar on Friday 5 July, to help Kiwi businesses generate […]
NZ product standards? What you need to know
Have a prototype up your sleeve or an importing opportunity on your mind? If so, there are various product standards […]