Articles

In today’s highly competitive market where customers are spoilt for choice, as an entrepreneur, marketer and /or business owner, it’s crucial you understand exactly who your customers are and the value they hold. This will ensure you’re allocating the right resources, to the right audiences and therefore servicing their needs effectively. Recency, Frequency, Monetary (RFM) […]

If you’ve ever thought that “startup” was simply another name for a new small business, you’d be right. But, you’d also be wrong. Richard Liew explains. The Spring blossoms are out in force here in Wanaka and if ever there was a season that represented the promise, the energy, and oh-so tantalising potential of the startup […]

The finalists for the 2018 Westpac Waikato Business Excellence Awards have been announced and Soda Inc., a Wintec company, has been named in the Not for Profit category. Soda Inc. is a startup business incubator that helps founders and entrepreneurs establish and grow their startup business, making them a strong contender for the Not-for-Profit Award. […]

One of the key findings of the post-GFC Capital Markets Development Taskforce report was that NZ had an issue with originating new sharemarket listings. David Wallace explains why he thinks crowdfunding and the USX (Unlisted Securities Exchange) can help solve this. In conjunction with their key finding, the CMD taskforce also identified the need for […]

Since their introduction to New Zealand in 1988, personalised vehicle license plates remain a popular way for business owners to advertise their business. The reasons for purchasing a personalised plate are wide and varied – celebrating a special birthday or anniversary, showcasing a favourite sports team, hobby or interest. For personal enjoyment or for entertaining others […]

The Dunedin City Council’s Economic Development Committee has committed $150,000 to support the development of the Dunedin startup ecosystem during 2018/19. The decision reflects confidence in the work of the Startup Dunedin Trust, local co-working spaces such as Innov8HQ and Petridish, businesses and stakeholders over the last eighteen months. Chris Staynes, Chair of the Dunedin […]

Who: Bounce What: Groups & Networks HQ: New Plymouth Established: 2017 INTRODUCTION Bounce is a monthly breakfast meetup for entrepreneurs in New Plymouth, Taranaki. More than a networking thing, our facilitated sessions cultivate people connection, creative problem solving and contribution among freelancers, entrepreneurs and freethinkers. The focus is on unlocking our collective wisdom. WHO DO […]

What will be the driving force behind AI uptake in New Zealand? According to a recently published report on the Artificial Intelligence landscape, competitive pressure will be the key component for businesses to adopt AI, with the dominant driver being an attempt to make sense of the vast amounts of data being generated. However numbers […]