pr tips get startup in media

Expert PR tips to get your startup in the media

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“We are frankly swamped with PR now,” says Rebecca Stevenson, Stuff’s National Business Editor. In a world where new startups […]

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finding great staff

Attracting great staff in a job-seekers market

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It’s a job-seeker’s market out there. Talented people have the pick of the crop, which makes attracting great staff a […]

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shark tank

Get a better brand story before fishing for glory

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If you watched Shark Tank in early August last year, you’d have seen two entrepreneurs hoping the ground would open […]

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James Hurman

Why you need a better story

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Brand strategist James Hurman explains why just having a better product is not enough to make your customers care about […]

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storytech nz

Supporter Channel: Storytech

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Listen to the interview “Everybody has a better product. That’s why you need a better story.” When award winning ad […]

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