Advice
5 reasons why you need case studies
When you get praise from a client, it’s a gift. What do you do with it? Having a client who […]
Quick fix: Networking – make notes as you go
How many business cards might you collect at a networking function? Five, ten, twenty or more? You might get back […]
Learning To Say No
Business leaders tend to be incredibly busy individuals. ‘Busyness’ should never be confused with effectiveness, however. We need to switch […]
Hiring your next superstar
Before we get into the prickly subject of teasing out the sales superstars from the ‘also-rans’ when hiring new sales […]
Startup Watch: WaterSaver
Founder: Jon Taylor HQ: Nelson Tell us about your business. WaterSaver prevents the loss of valuable tank water and potential […]
Marketing strategies to grow and scale a local business
Most of New Zealand’s businesses are local – including many marketing services agencies. Knowing how to get known locally is […]
Challenges Faced by Female Founders
Collaboration is key to changing the ratio for female founders. The client’s boardroom was lavish. A beautiful oak table took […]
Where to spend your time: Prioritising your accounts
A challenge I hear from many salespeople and business owners alike is that there is never enough time to keep […]
Startup Watch: Taiga Limited
Founders: Sam Springett & Matt Petersen HQ: Auckland Tell us about your business. At Taiga we aim to change the way […]
Brand Blunders
There are many things to consider when selecting a new brand, or taking your established brand into a new country. […]