Articles

After 35 years in sales and marketing I’ve noticed something very interesting. If you position and market yourself the right way you can get good numbers of ideal clients to approach you about buying your products and using your services. To do this effectively you need to use a “magnetic” prospecting strategy that does two […]

What do successful startups have in common that unsuccessful startups don’t? Is it the team, funding, idea, timing or business model? After studying and comparing hundreds of startups, serial US entrepreneur and investor, Bill Gross (founder of one of the first tech startup incubators Idealab) shares his insights about why startups succeed. Watch his illuminating […]

Waikato-based Parking Sense has raised significant funding from Movac, New Zealand’s most experienced technology investment firm. Founded in 2013, Parking Sense provides smart software solutions to a number of the world’s largest car park operators. The business has a team of 25 employees, and clients in New Zealand, Australia and USA, which include L.A.Metro, one […]

A new hub that connects businesses with freelancers has been launched, the first of its kind in New Zealand according to founder Erin Harrison. The Freelance Village is a central platform for New Zealand freelancers to showcase their talents and enables them to be contacted directly by any business that requires their services. The website […]

New Zealand HR and Management consultancy EQ Consultants, has announced two new appointments as it continues to partner with organisations across the country. EQ Consultants has strengthened its core team by welcoming Consultant Chloe Jones and Marketing Coordinator Amelia Chubb. The firm, which provides executive recruitment and leadership training solutions among its scope of service, […]

Which is more important – leadership versus management? Entrepreneur mentor Sandy Geyer, answers a question all entrepreneurs eventually face. “In your opinion what is the real difference between a leader and a manager? As an entrepreneur, does it really matter which one I am and is it possible to be both?” Leadership should empower and […]

Auckland based startup 21C Skills Lab is hosting a series of events in October to raise awareness of the challenge and opportunity around 21C skills. The events have been developed by 21C Skill’s Lab founders Justine Munro and Faye Langdon. Their organisation wants to enable business and education to work together to ensure young people […]

Creative HQ’s Lightning Lab, Kiwibank and Callaghan Innovation are continuing the growth of NZ’s FinTech ecosystem by offering the second Kiwibank FinTech Accelerator in 2018. “Being able to run another FinTech accelerator with Kiwibank and Callaghan Innovation is an excellent step in the right direction to put Kiwi FinTech on the map globally and to […]