NEW ZEALAND'S ONLINE MAGAZINE FOR ENTREPRENEURS, STARTUPS AND SME BUSINESS BUILDERS
Insights, ideas, updates and inspiration from the team at AJ Park.
Being strategic with your intellectual property (IP) can be really important. But what is often even more important, especially for businesses built on ongoing innovation, is having a strong IP programme. Resting on your laurels with IP strategy and not…
Appropriation of indigenous cultures is not a new issue, but examples of appropriation are increasing at an alarming rate, and the issue needs to be addressed. For example, if you walk down the wine aisle at your local supermarket, you…
Protecting intellectual property rights through registration is an important element of any business strategy. New Zealanders have traditionally favoured a non-regulated approach—#8 wire, Kiwi ingenuity and innovative thinking drive our cultural identity. But the value of a robust intellectual property…
Product collaborations involve a range of intellectual property (IP) and other commercial issues. Where the collaboration involves one party producing a product that incorporates elements from the other party, the agreement is, at its heart, a licence agreement. However, they…
You don’t want others swiping your valuable ideas and running with them. But without the right confidentiality agreements in place, that’s exactly what could happen. Non-disclosure agreements, or NDA’s, are vital when you’re disclosing new ideas or information to people…
A lot of clients, particularly those based in the US, ask us about confidentiality agreements that include a time limit on the confidentiality obligations (usually between three and five years). Time limits are particularly common in the tech sector, where…
Crowdfunding is on the rise. But so are the failures by entrepreneurs to take the right steps to protect their valuable innovations before launching crowdfunding campaigns. Protecting the potential value of an innovation with the right forms of intellectual property…
All too often, we see news stories of high-profile trade secrets disputes involving high legal fees, damage to reputation and, most importantly, a loss of intellectual property (IP) and its related advantages for a business. Typically, these trade secret disputes…
The reality faced by entrepreneurs is that legal services can be expensive and IP protection may not be an initial priority. But having an IP strategy can help you get the most from your IP and help minimize common pitfalls…
IP steps for startups should be the same as for large multinationals, but within their budget. Make IP decisions and do so early One of the main (and early) steps is to make a considered decision about what IP means…
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