Advice
5 Tips for the Reluctant Salesperson
Maybe you’re new at sales, you topped the training class – but just cannot make the sales stick. Or you […]
Startup watch: RAWE. Organic Smoothie Bar
Founders: Maggie & Lee Gray HQ: Auckland Tell us about your business. I own and operate a mobile organic smoothie […]
6 Steps to a Good Content Marketing Story
According to the Content Marketing Institute’s 2016 Benchmarks, Budgets, and Trends – North America, more than half of B2B marketers […]
Quick Fix: Keeping the door open when ‘your competitor is cheaper’
You will have been in the situation where a prospective client says that your offer is not competitive, or that […]
Why academic qualifications will not help you (much) as an entrepreneur
As an entrepreneur, your job is to create a replicable, scalable business model which can deliver a product or service […]
The Sweet Spot of Success
It’s tough to say this, but sometimes online marketing can’t help when the fundamentals aren’t right. On a few occasions, […]
Startup Watch: Hire the Attire
Founders: Kathy Li and Anna Minnery HQ: Auckland Tell us about your business. Our service enables women to rent a designer […]
Quick fix: Learning from objections
Do you know the most common objections you hear? If you are listening well, and customer focussed, you should be […]
Useful strategies for selling to procurement managers
I recall an experienced sales manager sitting me down and patiently explaining to me how I should try and sell […]
5 critical success factors for selling your business
Here are 5 critical success factors you should be building into your planning right now. Businesses do not typically sell […]