magnify consulting

Sales and marketing strategy – planning your journey to sales success

#nzentrepreneur

Do you have a clear sales and marketing strategy to grow sales in this new financial year? If you don’t […]

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How to Breathe Life Back Into Cold Clients

How to Breathe Life Back Into Cold Clients

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If you’ve been in sales long enough, sooner or later you’ll be called on to breathe life back into cold […]

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The Trouble with Selling Ice to Eskimos

The Trouble with ‘Selling Ice to Eskimos’

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You’re a good salesperson, perhaps even a great one. As the saying goes – “You’re so good at sales that […]

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Are salespeople still relevant?

Are Salespeople Still Relevant? Part 2: Sea change in sales and marketing

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Sales and marketing have been radically changed by the Internet and technology. In part one, I considered how things have […]

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are salespeople still relevant

Are salespeople still relevant? Part One

#nzentrepreneur

How have sales and marketing changed due to the Internet and technology? What is the current role of the salesperson? […]

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