In Founder Focus we introduce entrepreneurs and change-makers working on innovative startups, social enterprises and SME’s around Aotearoa New Zealand.


At a glance

Founders: Bruce Jackson and Ronel Schodt

Business: Kai’s Education

Founded: 2019

HQ: Auckland


Can you tell us a bit about your business?

Kai’s Education is shaping the future of learning through innovative tools that teach coding, robotics, and STEAM skills to children aged 7-15. We create engaging, hands-on educational products like Kai’s Clan, an all-in-one STEAM toolbox, and KaiBot, a hybrid robot that introduces screen-free coding. Our products merge physical robots with virtual worlds, offering students a unique, interactive way to learn real-world applications of coding and robotics.

Our mission is to democratize access to advanced technology, ensuring every child, regardless of background or learning style, can engage with the tools shaping the future workforce. We work closely with schools, educators, and parents to up-skill teachers and create collaborative learning environments. With a focus on fostering creativity, critical thinking, and 21st-century skills, we aim to empower the next generation of problem-solvers.

Why Kai’s Education? Because we’re not just teaching coding; we’re inspiring a lifelong passion for learning, innovation, and resilience in students around the world.

What’s the backstory for your business idea?

The idea for Kai’s Education was born from Bruce Jackson’s personal experience with ADHD and partial blindness, which made traditional learning difficult for him as a child. Frustrated by the lack of inclusive education tools, Bruce wanted to create a better way for students who learn differently. His passion for coding and technology led him to develop products that make advanced tech accessible to all learners. 

In 2018, Bruce founded Kai’s Education, driven by the belief that every child deserves the opportunity to learn, explore, and succeedβ€”no matter their starting point. Today, his mission is to empower young minds globally through coding and robotics.

What programmes, learning or mentoring, or resources have been of assistance so far?

  • We’ve been fortunate to receive incredible support from NZTEβ€”their resources, masterclasses, and connections have been invaluable in helping us grow and navigate the business landscape.Β 
  • Personally, I (Ronel) have found great inspiration from Steven Bartlett’s book The Diary of a CEO and Stanislav Synko’s Simple, Custom Wild.Β 
  • I also listen to a lot of TED Talks, which fuel my creativity and problem-solving.Β 
  • Additionally, I have a fantastic business coach, Christina Joy from Australia, who provides insightful guidance and keeps me focused on our growth strategy.Β 
  • For other founders, I’d highly recommend exploring these resources and surrounding yourself with knowledgeable mentors!

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