Posts in category
Hardwired
Insights, ideas, updates and inspiration from the team at Hardwired.
For customer engagement Emotional Value beats Functional Value
There is irrefutable evidence that, even in the age of instant online purchasing, customers who emotionally connect with a business […]
Technology won’t save you if it’s all you’ve got
Don’t let excitement about new tech blind you to what really powers your business. More than 25 years ago, a […]